Posts By: Claire Vukcevic

How to Block Referrer Spam and Ghost Traffic from Google Analytics

by Claire Vukcevic • May 16, 2015

In a nutshell, referral spam is when bogus referral traffic is sent to a website or product. There are two main categories of referral spam; web crawlers (bots) and ghost referral traffic. Web crawlers are robots that visit your website with the sole aim of indexing the content. Your Google Analytics account will catch most […]


Why Flash Design is Crippling Your Website and Driving Away Customers

by Claire Vukcevic • May 12, 2015

It Gets in Your Customer’s Way Your customers come to your website with a problem in need of solving. They are looking for information, contact details, a price quote, description of services, and so on. But if they have to sit and wait for a 4-minute flash presentation to load and run, then you are […]